VISIT Lake Geneva and the City of Lake Geneva proudly welcome you to the 31st Annual Winterfest, presented by Discover Wisconsin, January 28 through February 1, 2026. Lake Geneva Winterfest is home to America's Snow Sculpting Invitational, where 15 of the most talented artists from around the U.S. and abroad will participate in an epic competition of skill and artistry.

Watch in wonder as teams begin their work on Wednesday, January 28 at Riviera Plaza and Flat Iron Park along the beautiful shore of Geneva Lake and finish on Saturday, January 31. Lake Geneva Winterfest is FREE to attend and view, and sculptures will remain on display through Sunday (and until they melt).

You'll also enjoy more wintery fun throughout Lake Geneva Winterfest, including the Downtown Ice Sculpture Walk, Bonfires on the Beach, live entertainment, and more!